A multidisciplinary creative professional who drives commercial success.
With over fifteen years of expertise in the world of Sportswear, Streetwear & Fashion.
A big-picture thinker with a meticulous eye for detail.
A leader who cares about organisational productivity just as much as design craft.
I LOVE TO CREATE.
From concept creation to creative proposals. From innovation briefs to assets for large-scale projects. From product CAD to creative direction.
Fashion design is not my job. It’s my lifestyle.
I SOLVE PROBLEMS.
Process solutions that enable internal teams to work faster and smarter. Design solutions that boost the commercial success of clothing brands.
I LEAD BY EXAMPLE.
I believe leaders set the standards and inspire
others to uphold them. It’s why I roll up my sleeves and work hard. And why I manage, teach and creatively direct with empathy.
I KNOW HOW.
With a wealth of knowledge and over fifteen years
of experience, I’ve been the fashion design guardian for multi-million-pound brands. 
I also have a proven record of delivering on time and within budget.
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